I have been in the beauty industry for over 30 years as a celebrity stylist and owner of Salon Penna’e in Atlanta, Georgia. As my star rose nationally and internationally, I learned to master the art of thriving through hard times and surviving the many pitfalls that tend to accompany the fast pace, fast money cycles of business. And I want to share what I learned with you.
In the beauty business, talent and creativity will only get you so far. Knowing the latest techniques coupled with purchasing all the hottest hair tools will only make you a good hair stylist. The most common hindrance to true success is understanding the craft of business. I have worked in television for every major network, in film, and in print media. My salon team reached 30 at one point. I’ve done it all. But I am finally successful.
I want to help you stop chasing the trappings of success, discover what really matters, and share with you the resources you will need. If you’re really serious about getting to the next level–even turning your salon around–you do not want to miss my workshop.